Fenex：电子商务的未来，塑造未来的 6 大趋势

2023-1-11 16:28| 发布者: 小助理 229 0

摘要: Explore the future of e-commerce with Fenex\'s latest whitepaper highlighting 6 major trends shaping the industry. Learn how to seize opportunities and achieve business growth in 11 key markets across Asia Pacific. Discover the impact of digitalization, l

您是否已准备好探索电子商务的未来？亚太、中东和非洲地区的企业接下来应采取怎样的措施？我们最新的白皮书深入分析 11 个主要市场，探讨影响电子商务企业和消费者的主要趋势，以及如何抓住机遇实现业务增长。

该白皮书基于案例调研、主题专家电话访谈以及对澳大利亚、中国香港、印度、日本、马来西亚、新加坡、韩国、中国台湾、泰国、菲律宾和越南的 3,300 家中小企业和 6,000 名数字消费者进行的定量在线调查编制而成。

Fenex：What’s Next In E-Commerce: 6 Trends Shaping The Future

Where are we?

As markets around the world continue to emerge from the global pandemic, it’s a good time to take stock of the significant changes that have taken place during the last few years, a time of immense upheaval for the retail business environment. Which e-commerce developments are here to stay and how will the next innovations in digital technology impact the future of retail?

What’s Next in E-Commerce: 6 Trends Shaping the Future INTRODUCTION What are the key trends?The key trends, identified and discussed in this white paper,span the overall “revolution” in e-commerce that has taken place and continues to evolve at pace; the tensions SMEs face around ‘last-mile’ delivery in the face of heightened consumer demand for greater logistics sustainability; the significant impact of the ‘Great Resignation’ on SME’s ability to retain, nurture and recruit new talent across the region;and ultimately point to ways in which SMEs can leverage innovations around the consumer interface to target and generate profitable revenue from the resulting opportunities.

Some of the eleven AMEA markets researched extensively for this white paper have been and will continue to be more impacted than others, but all of the identified trends are visible across the region.

SMEs and Consumers throughout AMEA are in for interesting, exciting times. This paper points to the need for SMEs to constantly challenge themselves to innovate and remain ahead of the curve.

Sources: 2. Bain & Company – The Future of Retail in Asia-Pacific; 3. Euromonitor – Top 100 Retailers in Asia 2021; 4. Statista – The Rise of the Asian Middle Class Why is AMEA1 so important?A region of 48 countries of enormous diversity and different levels of retail maturity offers great insight into recent and future developments in e-commerce.

Indeed, Asia Pacific is driving forward the retail industry, generating about three-quarters2 of global growth, and is predicted3 to see the highest value sales CAGR for retailing during 2020-2025, with increased digitalization, connectivity and demographics being key drivers.

One example of this is the expanding middle class driving e-commerce growth across the region: the 2 billion Asians estimated to be members of the middle-class right now is predicted4 to increase to 3.5 billion by2030.

What are the key trends?The key trends, identified and discussed in this white paper,span the overall “revolution” in e-commerce that has taken place and continues to evolve at pace; the tensions SMEs face around ‘last-mile’ delivery in the face of heightened consumer demand for greater logistics sustainability; the significant impact of the ‘Great Resignation’ on SME’s ability to retain, nurture and recruit new talent across the region;and ultimately point to ways in which SMEs can leverage innovations around the consumer interface to target and generate profitable revenue from the resulting opportunities.

SMEs and Consumers throughout AMEA are in for interesting, exciting times. This paper points to the need for SMEs to constantly challenge themselves to innovate and remain ahead of the curve.